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Choose The Right Sales Force!

10. December 2009

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“One of the most crucial decisions you make is how to sell your products or services.” Choosing Sales-Force Alternatives There are basically four different alternatives for building a sales force: You can hire a larger company or a distributor to sell for you. You can hire independent manufacturers’ reps. You can hire your own outside salespeople. You can [...]

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What is and how to derive a Value Proposition.

31. July 2009

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What do you do better than anyone does? What does your company offer that competitors can’t match? Why would customers buy one company’s product or service as opposed to another’s? What is your competitive differentiation? These are all definitions of a critical business concept called “value proposition.” What’s the litmus test for [...]

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Parow ABSA Circle Breakfast – 19/03/2009

19. March 2009

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Thanks to Sharon for leading the meeting today! We had some new faces today and we welcome all of them. Some faces are becoming good friends and I hope to get around to the other people as well. As usual it was an enjoyable experience. You can download the slideshow here. A quick summary: 1. Market to your existing [...]

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Evaluating Your Customer

13. February 2009

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It is one thing to make a sales presentation, but it is another thing to make a sales presentation without first evaluating your customer. For all you know, you could be selling your customer something that they already have, or something they don’t want, don’t need, or can’t afford.

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4 Secret Selling Techniques You Must Implement

21. January 2009

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1. Explore New Advertising Methods Share and Enjoy:

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