By Steve Tobak It’s relatively easy to be a successful child. All you’ve got to do is learn how to be cute, get attention, and cry when you’re hurt or hungry. Learning how to be a teenager is much harder; I’m not sure anybody’s good at it. I certainly wasn’t. As for becoming [...]
Continue reading...26. August 2009
Nobody would ever think of building or worse yet, living in a structure that didn’t have a solid foundation to support the structure. Try to imagine it . . . . a house without a foundation would eventually just topple over and crumble to pieces. So why do so many business owners operate their businesses with no [...]
Continue reading...31. July 2009
What do you do better than anyone does? What does your company offer that competitors can’t match? Why would customers buy one company’s product or service as opposed to another’s? What is your competitive differentiation? These are all definitions of a critical business concept called “value proposition.” What’s the litmus test for [...]
Continue reading...20. July 2009
Terrorism, kidnapping, robbery, theft. In some lucrative emerging markets, these hazards come with the territory. The key to staying out of harm’s way: Be prepared. The U.S. and the U.K. may be mired in what was once thought of as a Third World style of financial crisis, but what was once considered the Third World is [...]
Continue reading...8. July 2009
You know the joke about two economists walking down the street and seeing a $20 bill lying on the sidewalk. The first economist says, “Look at that $20 bill.” The second says, “That can’t really be a $20 bill lying there, because if it were, someone would have picked it up already.” So they walk [...]
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14. September 2009
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